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The Art of World-Building: Behind the Scenes of a Fantasy Franchise
Sep 30, 2022
04:30 PM - 06:00 PM
Old Capitol Museum, Senate Chamber
21 North Clinton Street, Iowa City, IA 52240
Enjoy an exclusive look at a new mythology franchise, DreamsQuest, to learn about the art and business of fantasy worlds from the founder of Walden Media, Cary Granat. Hear how multi-billion-dollar franchises like Lord of the Rings and the Chronicles of Narnia have impacted culture and business. Get a sneak peek at how the University of Iowa is helping bring the DreamsQuest vision to life by constructing a new language woven into fantasy storytelling and world-building.
Introduction by Executive Vice President and Provost Kevin Kregel
Individuals with disabilities are encouraged to attend all University of Iowa–sponsored events. If you are a person with a disability who requires a reasonable accommodation in order to participate in this program, please contact in advance at